We knew that to give New Yorkers and visitors to the city the most accurate version of the subway system as it's operating currently, the map would need to actually redraw itself several times a day."īelow, Memória explains how the project came together and outlines its route for the future. "So, the decision around making it web-based was important-because that makes it more democratic, not requiring an app download-but most important was creating a product that is constantly updating. "We wanted to reflect changes in the system that could impact a rider's commute," Memória says. So we realized the best solution was to make a map that communicates a variety of information visually." But New Yorkers generally don't like to be told where to go or that there's one right way to get there. They were time-based, or highly filtered, specific to a single train line. "Some were actually more abstract than a map.
"In the early concepting phase, we explored lots of potential solutions," Work & Co designer and founding partner Felipe Memória tells Muse. (Plus, some jokers might tear them down!) Unchanging maps fixed to station walls feel so '80s, right? And hastily posted signs listing service interruptions can be confusing or easy to miss-and downright useless with a situation in flux.
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